Iris Cawley

Iris Cawley

Ubisoft

About Iris

Iris Cawley is a multidisciplinary artist, UX designer, and researcher driven by a deep curiosity about the intersection of AI, creativity, and human experience. Her work explores how emerging technologies reshape design, ethics, and user interactions, pushing the boundaries of what’s possible while staying grounded in responsible innovation. She is passionate about leveraging AI to design ethical, inclusive, and forward-thinking digital experiences. Through research and hands-on experimentation, she investigates how the latest AI tools—such as generative design systems and intelligent prototyping platforms—can enhance, rather than replace, human creativity in UX design. Her goal is to ensure that AI remains a tool for empowerment, enabling designers to create meaningful and impactful user experiences.

Session

The UX-AI Evolution: Redefining Interaction & Design

Technical skills (15:15 ~ 17:15)

AI is revolutionizing UX design, enabling experiences that are more personalized, predictive, and adaptive. But with great power comes responsibility—how do we ensure AI enhances human experiences without compromising ethics? This talk delves into key AI-driven UX trends, such as generative design, AI-powered UX research, automation in prototyping, and bias mitigation. We’ll explore how emerging AI tools are reshaping user interaction patterns, reimagining accessibility, and shifting the role of designers towards AI-human collaboration. Attendees will leave with a clearer vision of AI’s impact on UX, practical strategies for ethical AI integration, and insights into future-proofing UX careers in an AI-first world.